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50 Management Ideas You Really Need to Know - Edward Russell-Walling

Brand: Hachette Mobius   |   Status: Hết hàng
400.000₫

I highly rate the book to any individual that is starting to learn more about management related topics. It provides a good base in to what are the main models and how they have been practically applied to certain organisations. Furthermore, the book is written in a very candid manner that is easy to read and follow." - Amazon Customer Reviews

The fourth title in the Quercus Ideas You Really Need to Know series demystifies the management concepts that any budding entrepreneur would want to grasp. The 50 bite-sized topics expound the wisdom of the well-known business gurus (from Peters and Porter to Welch and Gates), explain helpful theories and tools (Ansoff's Product/Market grid, the 4Ps, Boston Matrix), expand on management ideas (branding, outsourcing, supply and demand) and cover the latest commercial concepts from the online world.