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Problem Hunting: The Tech Startup Textbook - Brian Long

Problem Hunting: The Tech Startup Textbook - Brian Long

Brand: Peakpoint Press   |   Status: Còn hàng
600.000₫

Problem Hunting: The Tech Startup Textbook is a practical and insightful guide for aspiring entrepreneurs and startup founders. Rather than focusing solely on innovation, Brian Long emphasizes the importance of deeply understanding customer problems before building a product. The book combines real-world examples, actionable frameworks, and clear explanations that make complex startup concepts accessible to readers with varying levels of experience. Its problem-first approach, combined with practical advice on validation and execution, makes it a valuable resource for anyone interested in launching or growing a technology startup.

  • Mô tả

A unicorn founder gives step-by-step advice on everything from finding product-market fit to managing investors

In Problem Hunting: The Tech Startup Textbook, Brian Long offers a tactical approach to building a tech company based on his experience growing a multi-billion dollar software business and selling another business to Twitter for nine figures. This is a daily playbook that any budding entrepreneur will return to over and over again as a reference when building their business.

Problem Hunting is broken down into chapters giving simple, step-by-step advice for each stage and functional department needed to run a startup tech company:

  • Finding and testing product market fit
  • Creating and refining your product
  • Selling and marketing your new solution
  • Hiring your team and building your culture
  • Mobilizing financial, legal, and compliance functions
  • Pitching investors and securing funding


Built upon learning and anecdotes from a unicorn founder, Problem Hunting has everything prospective entrepreneurs and leaders need to start their business.